aespa: WORLD TOUR in cinemas is the first project announced for theatrical distribution in April under new partnership

DENVER, CO – xx – Leading global event cinema distributor Trafalgar Releasing, and CJ 4DPLEX today announced the launch of a strategic partnership, focusing on producing, programming, delivering and marketing four K-pop cinema releases worldwide in 2024 utilizing a combination of ScreenX /4DX / ULTRA 4DX and traditional cinema locations.

The impact of K-pop cinema releases on the global box office has been a phenomenon since Trafalgar Releasing’s initial BTS release in 2018, and the company has since generated more than $120 million in box office revenue from K-pop releases.

The Trafalgar Releasing and CJ 4DPLEX partnership is designed to offer rightsholders a full suite of production and distribution capabilities for the creation of global cinema events incorporating the multisensory technology of 4DX, ULTRA 4DX and ScreenX alongside standard cinema auditoriums. The partnership provides a customizable wide footprint of theaters selected to match the size and location of the audience and provide substantial revenue opportunities for content owners.

The first project to launch the partnership is aespa: WORLD TOUR in cinemas, a special cinematic presentation capturing the acclaimed global tour, aespa LIVE TOUR 2023 SYNK : HYPER LINE which will screen in more than 45 countries on April 24 & 27. The additional three titles will be announced throughout the year.

Trafalgar Releasing and CJ 4DPLEX have worked together on previous global cinema releases since 2021 including the live broadcast of Coldplay’s Music of the Spheres Tour, as well as with numerous K-pop artists such as BTS, BLACKPINK, Seventeen, IU, MonstaX and NCT Dream.

“We are delighted to reaffirm our robust relationship with Trafalgar Releasing,“ stated Jong Kim, CEO of CJ 4DPLEX. “CJ 4DPLEX’s production expertise, special formats and global network alongside Trafalgar Releasing’s excellence in event cinema distribution, continues to expand the realms of cinema and fan culture alike.”

“Building on our deep and established relationship working alongside CJ 4DPLEX on theatrical releases for artists including Coldplay, BLACKPINK and NCT Nation, we are excited to announce a four-film production and distribution deal in the K-pop genre, starting with the theatrical release of aespa next month,” said Marc Allenby, CEO of Trafalgar Releasing. “K-pop has firmly established itself as a dominant force in event cinema, and we are eager to expand opportunities for the genre to flourish. With our commitment to investing in the co-financing of these projects, we aim to fully maximize their long-term prospects.”

Added Jun Bang, COO, Contents, CJ 4DPLEX, “Alternative music content is an important strategic pillar for CJ 4DPLEX’s business and this partnership with Trafalgar Releasing and the four K-pop cinema releases strengthens our position in the global event cinema space and will be a key driver as we grow our company.”

ScreenX is the world’s first multi-projection cinema system with an immersive 270-degree view. By expanding the screen to surround the audience with exclusive story-enhancing imagery, ScreenX places the audience directly at the center of the story, creating a visually immersive viewing experience unlike any other. To date, there are over 339 ScreenX auditoriums around the world in 43 countries.

4DX provides moviegoers with a multi-sensory cinema-going experience, allowing the audience to connect with the movies through motion, vibration, water, wind, snow, lightning, scents, and other special effects that bring the story to life. With an innovative in-house creative studio, each 4DX auditorium incorporates motion-based seating that has been synchronized with carefully crafted effects that deliver total immersion. To date, there are over 745 4DX auditoriums around the world, spanning over 71 countries.

ULTRA 4DX is a powerful combination of the “first” and “best” of the company’s premium immersive theatre technology, ScreenX and 4DX in one auditorium. ULTRA 4DX provides the ultimate cinema experience which is a never-before-seen experience for cinemagoers. To date, there are 47 ULTRA 4DX auditoriums installed around the globe.

Trafalgar Releasing distributes event cinema releases to over 130 countries worldwide ranging from high arts such as The Metropolitan Opera and the Royal Opera House, award winning theatre productions, legacy music acts and international musicians including releases from Billie Eilish, Metallica, Louis Tomlinson, Dolly Parton and more in 2023 alone. The company recently handled the distribution of TAYLOR SWIFT | THE ERAS TOUR and RENAISSANCE: A Film by Beyoncé across Europe, Asia and South America in partnership with AMC Theatres Distribution who led worldwide distribution for both titles.